Gyms/PTs

We give you the best tips and tricks to optimise your fitness business whether you're new to the game, an industry legend or just a passionate enthusiast.

Industry Trends

Hybrid Fitness Models: How to Adapt & Thrive

Discover how to build a successful hybrid fitness model, combining online and in-person training for growth, retention, and efficiency.

Member Experience & Retention

How to Build an Effective Onboarding Program for New Gym Members

Create a top-notch onboarding program that retains gym members, boosts engagement, and builds loyalty using these expert tips and tech tools.

Choosing the Right CRM for Your Gym: A Complete Guide

Discover the ultimate guide to gym CRM software. Learn how to choose the best solution for member management, scheduling, and business growth.

Member Experience & Retention

How Much Is Bad Fitness Software Costing You?

If you're running a gym, fitness studio, or wellness center, your software is the backbone of your operations. It manages memberships, automates payments, schedules classes, and streamlines communication with clients. But what happens when that software is outdated, clunky, or unreliable?

How to find your first personal training clients

If you’re a personal trainer launching your own studio, bootcamp, or online coaching program, getting those initial clients can feel like an uphill battle. But with the right strategy, you can quickly build a strong foundation for success.

Defining Your Niche & Pricing as a Personal Trainer

In this blog, we’ll break down how to define your niche, determine the right pricing strategy, and explore the benefits of using a structured payment system to ensure you get paid on time without awkward money conversations.

Fitness Marketing

Marketing and Personalisation: How Clubworx Can Help You Automate Your Success

Marketing and personalisation go hand in hand, offering opportunities to deepen connections, improve retention, and drive growth. But how can you scale these efforts without adding hours of manual work to your day?

Fitness Marketing

Black Friday Marketing Guide for Fitness and Wellness Businesses

Prepare your fitness or wellness business for Black Friday and Cyber Monday with these creative marketing ideas. From bootcamps to gift cards, learn how to attract more clients and boost sales this holiday season with Clubworx’s expert guide.

Fitness Marketing

The 5 SMS message your gym should be sending

Discover the top 5 SMS messages that your gym should be sending to keep your members engaged, reduce no-shows, and ensure seamless operations throughout their fitness journey.

Steps to Creating a Fitness Marketing Strategy

Learn the essential steps to create a winning fitness marketing strategy that drives growth. Discover effective tactics to attract and retain gym members.

Top Reasons why Fitness Businesses need Access Control to increase profits and improve member experience

As the fitness industry continues to evolve, gyms, studios, and dojos are constantly looking for ways to enhance member experience while streamlining operations. One of the most impactful ways to achieve this is by implementing Access Control systems.

Member Experience & Retention

3 signs you need all-in-one gym management software

Discover the top 3 signs that indicate it's time to invest in gym management software. Streamline your processes and enhance member satisfaction today!

Fitness Marketing

Grow Your Revenue With These 4 SMS Examples 💪

SMS can be that extra push your business needs to maximise the financial fitness of your Club. Your members will love the convenience and the reminders ...

Offering fitness recovery strategies at your gym

In its early stages, fitness recovery appears to be a growing priority as fitness enthusiasts seek ways to enhance and supplement their overall health and fitness experiences.

Fitness Marketing

How to use TikTok marketing to promote your fitness brand

By now most business owners will be aware of the benefits of social media when it comes to promoting their business - but few have mastered it.

Fitness Marketing

How to run a successful SMS marketing campaign for your gym or fitness business

So you’ve decided to use SMS or text-message marketing to reach your customers? Fantastic! The next step is actually kicking off the campaign and creating your messages.

Fitness Marketing

What is SMS marketing for gyms and the fitness industry

In today's fast-paced and digitally connected world, SMS (or text-message-based) marketing has emerged as a powerful tool for gyms and those in the fitness industry.

How AI can change the fitness industry

Unless you’ve been living on another planet you’ll be aware that artificial intelligence (AI) has emerged as a powerful tool with the potential to revolutionize many industries, and the fitness industry is no exception.

Is the fitness industry profitable in Australia

As the pursuit of a healthy lifestyle gains traction, the fitness industry has experienced significant growth worldwide, including in Australia.

Fitness Marketing

5 health and fitness business ideas

With technology-driven innovations and evolving customer preferences, fitness entrepreneurs are constantly seeking new and creative ways to capture the market's attention.

Fitness Marketing

Do you need a website for your gym?

In today's digital age, having a website is essential for any business, including a fitness business.

Fitness Marketing

Creating a gym pricing strategy for your gym

A well-planned pricing strategy is crucial to the success of any gym or fitness centre. We’ve taken a look at how to set one up and some tips to getting it right for your business.