Top Reasons why Fitness Businesses need Access Control to increase profits and improve member experience

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Ask Ash Hunt, owner of Arachnid Gym in Perth, Australia, his thoughts on installing Access Control in his gym and he'll tell you it's been a "Game Changer." Read on to find out why.

As the fitness industry continues to evolve, gyms, studios, and dojos are constantly looking for ways to enhance member experience while streamlining operations. One of the most impactful ways to achieve this is by implementing Access Control systems. Whether you're offering 24-hour access or controlling specific areas within your facility, access control ensures security, convenience, and efficiency for both members and staff.

In this blog, we’ll explore how access control works, its benefits, and how Clubworx’s integration with Innertelligence simplifies the process, making it an essential tool for any fitness business, looking to maximise facilities, increase profits and improve member services.

What is Access Control and Why Is It Important for Gyms?

Access control refers to the ability to manage who can enter specific areas of your gym or studio and when. While 24/7 access is a popular option for fitness businesses, access control goes beyond simply keeping the doors open around the clock. It allows you to:

• Control access to different areas (e.g., locker rooms, recovery zones, or outdoor facilities like tennis courts).
• Limit access to certain membership tiers or program participants.
• Maintain security by restricting access to authorised individuals only.
• Automate and streamline operations like check-ins and facility management.

With access control, you're not just providing convenience for your members — you’re also ensuring the security and efficiency of your gym, dojo, or studio.

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24/7 Access Control: Boost Member Satisfaction and Grow Your Gym

Giving your members the flexibility to work out anytime is one of the top selling points for modern gyms. By offering 24-hour access or extended hours, you can attract members who have irregular schedules, such as shift workers, parents, or students, and make your facility more appealing to the needs of your members.

Clubworx Access Control with integration to Innertelligence, automatically verifies their membership status and grants or denies access in real-time, using one of these access passes. 

• Clubworx Member App Access: The most convenient and easy way utilise member access is using the Clubworx Member App. 
• RFID Cards or Key Fobs: Members can also use RFID cards or key fobs, gain entry to your gym. 
• Biometric Scanning: For gyms that want enhanced security, biometric scanning options (fingerprint or facial recognition) are also available to ensure only authorised members enter your facility.

Offering Access Control not only increases member convenience but also boosts gym membership by catering to those with non-traditional schedules or when your members want to work out. Imagine members squeezing in a workout after their night shift or on the way to the airport, before their 6am flight — flexibility like this sets your gym apart from the competition.

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Security, Surveillance, and Peace of Mind

When your gym operates 24/7, security becomes a top priority. That’s why Clubworx Access Control powered by Innertelligence, integrates access control with surveillance systems to keep your facility safe at all times.

• CCTV Integration: Clubworx allows you to integrate CCTV cameras that can be monitored remotely, giving you the ability to check in on your facility anytime, anywhere. Cameras can also help verify member identities during unstaffed hours, further enhancing security.
• Smart Alarm Systems: In case of emergencies, such as fire or unauthorised entry, smart alarm systems are in place to alert designated personnel immediately, ensuring quick response times and reducing the risk of damage or harm.

With access control and surveillance working hand-in-hand, you can have complete peace-of-mind knowing that your facility is secure around the clock, even when you're not there.

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How Clubworx Simplifies Member Management with Access Control

Managing your members’ access doesn’t have to be complicated. With Clubworx, you can automate check-ins, set custom access levels, and track member activity with ease.

• Automated Check-Ins: Clubworx Access allows you to automate member check-ins and check-outs. No more manual logging or confusion at the front desk — members are automatically logged when they swipe in, giving you real-time data on facility usage.
• Customised Access Levels: Do you offer premium services or exclusive areas for different membership tiers? Clubworx allows you to customise access to specific areas, such as saunas, recovery rooms, or sports courts, based on a member’s subscription level. This way, only authorised members gain entry, helping you upsell premium services.
• Notifications and Alerts: Keep your members informed by sending notifications about their membership status, upcoming classes, or special promotions through Clubworx’s communication tools. You can also receive alerts if there’s an issue, such as expired memberships or an unauthorised entry attempt.‍
• Analytics &Usage Reports: With real-time data on member attendance and facility usage, you’ll have insights into peak hours, popular services, and overall trends. This information helps you plan staffing, adjust facility hours, and make informed decisions about equipment purchases.‍
• Personalised Member Experience: Use the data from Clubworx to personalise the experience for your members. Whether it’s recommending classes based on their activity or offering special promotions tailored to their interests, you can make each member feel valued.

‍"Clubworx Access Control has been a game changer for our gym."

About a year ago, when we moved to a larger facility, we needed a way to seamlessly manage our new 24/7 access for our new fitness areas. Clubworx’s access control allows us to have complete control over who enters our gym and when, allowing our members to access our dedicated weights and machine area whenever they need.

Since integrating access control, we've been able to offer our customers a one-stop-shop for fitness – both martial arts and weight training in one space. Not only has this saved them time and money, but it’s also allowed us to expand our services and meet their needs.

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‍Why Choose Clubworx Access Control?

With Clubworx Access Control, you get an all-in-one solution for managing access, security, and facility operations. Clubworx allows you to integrate with existing hardware, keeping start-up costs low and the setup process straightforward. Whether you’re using the Clubworx Customer App, RFID cards, or biometric scanners, Clubworx gives you full control — from granting access to managing resources — all in one place

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Start Leveraging Clubworx’s Access Control Today!

Whether you're looking to offer 24/7 access or simply need better control over who enters your facility and when, Clubworx Access Control is a great solution. Give your members the flexibility they want, while enjoying the peace of mind and operational efficiency you need.

Unlock new opportunities at your gym today — with Clubworx Access Control?