The dojos that thrive year after year—the ones packed with loyal students, buzzing energy, and word-of-mouth referrals—they’ve cracked the retention code. So, what are they doing differently?
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Running a dojo isn’t just about throwing punches, mastering kata, or winning medals. It’s a business. A community. A legacy. And while you might’ve started your martial arts school with dreams of passing down knowledge and changing lives, chances are, at some point, you’ve been blindsided by the business side of things.
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Discover how to build a successful hybrid fitness model, combining online and in-person training for growth, retention, and efficiency.
Create a top-notch onboarding program that retains gym members, boosts engagement, and builds loyalty using these expert tips and tech tools.
Find out how custom mobile apps help gym owners stay in touch with and retain members, manage schedules and increase branding opportunities.
Finding the right dance studio software can help streamline your processes and improve the experiences of your students.
Discover how to mix traditional and digital techniques for finding new students for your dance studio.
The world of workouts changes a fair bit in the last two years. Take a look at some of the most biggest fitness trends to invigorate your exercise plan.
Martial arts is one of the fastest growing sports for children. Why not extend your martial arts portfolio to teach kids? Find out how now.
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Explore this comprehensive guide to writing a kickass business plan for your dojo now.
If your members are anxious to return to the gym after a COVID-19 outbreak or lockdown, discover a few tips to help give them confidence now.
Outdoor workouts are here to stay – check out what you need to make the most of the trend now.
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Want to know more about lodging a tax return for your business? Discover top tips and what your fitness business can claim this end of financial year.
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Did you know that tennis clubs have some of the highest member retention rates? More specifically, retention is significantly higher in clubs that offer fixed practice times and allow members to train with the same group every week.
We've put together 42 activities from our most popular blogs to serve as a kind of checklist for your gym, box or studio. If you have some other great strategies for growing your fitness center through marketing, sales, automation or member retention, we'd love to hear from you!
So you want to start a Martial Arts business? Learning a martial art takes willpower, discipline and persistence. Guess what! Those are the exact things you need to succeed in a business too. Let us take you through managing your mindset, goal setting and common mistakes.
If you're a fitness business of ANY kind and want to get that competitive edge, The Business Of Fitness is launching soon especially for you! A fountain of industry specific business tips, tactics and strategies that you will wonder what you ever did without.
If you really want to show off your dojo and everything you have to offer, a free trial is by far the best way to go about it. You can host an open house or offer a free session – whatever works best for your schedule. No matter which type of free trial you choose, there are a few things you need to keep in mind to ensure its success.
Moving a prospect or lead to a paid member is the job of your sales function. There are some myths about sales, but as your own progression as a martial artist, sales and selling is a discipline. It involves a process of persuasion and while there are some techniques and tools, ultimately, you will apply your own style to the process.
Well integrated fitness club software very quickly becomes a core part of a business’s operations and staff come to rely on it for everything from booking and taking payments to storing vital member data and attendance tracking.
When it comes to marketing your yoga studio, there are several ways you can go about it. You can pay for ads on Facebook, you can write a weekly blog and advertise it, or you can post meaningful photos on Instagram to help capture the public’s attention. Here are 11 awesome tips to market your yoga studio on Instagram.
If you’re stuck and need new ideas on how to motivate your members, try some of these tactics out.
If you've ever been interested in martial arts, then you would also be aware that there are a lot of different varieties out there. Some are designed as sports, others for meditation, and then there are, of course, some martial arts that focus purely on self defense. Choosing the right martial art for you depends on what you actually want to do with it.
There is something to be said for enrolling your child in any kind of extracurricular physical activity. After all, too many children these days lead sedentary lifestyles that are detrimental to their health. However, if you are still trying to find the right activity for your child, here are five reasons why you might want to consider martial arts over team sports.
As a fitness professional, you have an opportunity to make a significant difference in the lives of your members. People who partake in fitness classes are people who are looking to get healthier, lose some weight, or just live a more active lifestyle.
A sales funnel encompasses the journey you take web visitors through to try and convert them into a customer. A sales funnel can be as simple or complicated as you like, but in our example here,
So you love the fitness life and want to start your own gym? Here are a few tips to help get you started!
There’s a perception that marketing small fitness and lifestyle businesses can’t be done effectively.
If you are a martial arts teacher and you want to provide the very best to your students, their caregivers, and even your potential students, then your website is a very important consideration.
With all of the different business and entrepreneurs online, it can be hard to keep ahead of the game and prevent your presence from being swallowed up by the competition.
