Moving a prospect or lead to a paid member is the job of your sales function. There are some myths about sales, but as your own progression as a martial artist, sales and selling is a discipline. It involves a process of persuasion and while there are some techniques and tools, ultimately, you will apply your own style to the process.
Well integrated fitness club software very quickly becomes a core part of a business’s operations and staff come to rely on it for everything from booking and taking payments to storing vital member data and attendance tracking.
If you've ever been interested in martial arts, then you would also be aware that there are a lot of different varieties out there. Some are designed as sports, others for meditation, and then there are, of course, some martial arts that focus purely on self defense. Choosing the right martial art for you depends on what you actually want to do with it.
There is something to be said for enrolling your child in any kind of extracurricular physical activity. After all, too many children these days lead sedentary lifestyles that are detrimental to their health. However, if you are still trying to find the right activity for your child, here are five reasons why you might want to consider martial arts over team sports.
A sales funnel encompasses the journey you take web visitors through to try and convert them into a customer. A sales funnel can be as simple or complicated as you like, but in our example here,
If you are a martial arts teacher and you want to provide the very best to your students, their caregivers, and even your potential students, then your website is a very important consideration.
With all of the different business and entrepreneurs online, it can be hard to keep ahead of the game and prevent your presence from being swallowed up by the competition.
In our Part 2 article, we’ll be concentrating on developing actionable goals to create a market fit for your dojo, and how to successfully advertise yourself. We’ll be covering the basics of online and offline client-building, as well as a couple of insider tips to help you skyrocket to success.
First impressions count. Your website is usually the first experience or impression a (potential) member has of your business. A poorly designed website can give the wrong impression and mean that you miss out on a chance to get new members. Today we’re going to look at what actually makes a bad website so that you can do...well..the opposite!
A business is as good as the employees who work within it. Here we'll go through what you need to consider to make sure you hire the right people for your fitness business, while at the same time steering clear of some of the more common pitfalls in the industry.
No matter what type of fitness business you run, chances are, you are the cheerleader and motivator for your clients.
When you’ve been involved in the development of as many small businesses as I have, you see a lot of websites — and a lot of website building mistakes. If you’re building a website for your martial arts dojo, PT Studio, affiliate box or fitness center, here are some of the most common mistakes and how your fitness business can avoid them:
Amongst all of the advice that well-meaning parents and friends and spouses give when they find out you’re starting your own business, you’ve probably heard, “Hire someone better than yourself.” This is one tip that you should definitely follow. Your business is your baby, and like a baby, you wouldn’t just put it in the hands of any random person.
It is difficult for a software provider to meet the individual needs of all martial arts businesses. There are different styles to consider, different approaches to business and then there is the unique perspective and philosophies of each dojo owner
<p>With more than 10,000 Affiliate Boxes around the world, how can you tip the scales in your favor and run a successful box. Check out these 5 tips for growing a fantastic affiliate box! 1 - Offer Free Classes Most affiliate boxes offer at least one or two free classes each week to draw the </p>
Sometimes business is easy. A new person walks in your door, asks to join your martial arts studio or dojo, and signs up there on the spot.
Organization and communication are key when it comes to retaining Box members. Get them right and watch your total membership skyrocket. Do it poorly and it will feel like you are trying to fill a sieve with water. Here are our 3 tips for growing your Affiliate Gym using your Box Management Software. Tip 1
Leads are oxygen for your business. If you are not generating leads through word of mouth, your website or some form of direct marketing then your business is in trouble. But it's not about how big your list of leads is, it's what you do with them. Basically all leads fall into 3 basic
I've been fortunate enough to spend the last couple of months in San Sebastian, Spain. As well as being a beautiful part of the world, San Sebastian is famous for its Pintxos Bars. They are everywhere in the old town of San Sebastian. The thing about these Pintxos Bars is that you often go to one bar which is famous for its pork dish and another bar for its mushrooms or another bar for its dessert. You get the idea.
Warning! If you are currently using paper records or Excel to manage your martial arts business, this article may make you squirm.